Advertising & Print, Branding & Identity, Digital, Strategy

Beall Financial & Insurance

Beall Financial & Insurance Services approached me to reimagine their entire marketing presence — identity design, guidelines, print collateral and interactive. A high-end local firm, with decades in the community, they wanted a system that completely stood out from a ‘sea-of-sameness’ so prevalent in financial and insurance industry marketing materials. Together we created a modular marketing solution which allows them to mix and match printed and online materials to skew their message and offerings to a variety of client industries – breweries, wineries, manufacturing and technology clients as well as their financial services for general business and personal insurance clients, all the while maintaining their unique stylized brand identity.